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Academia Open 4, 10.21070/acopen. 5.2021. 2596-10.21070/acopen. 5.2021. 2596, 2021

Effect of Visual Merchandising, Store Atmosphere, and Price Discount on Impulse Buying with Positive Emotion as Intervening Variable

RHA Suryana, DK Sari


Article Info ABSTRACT
Type Document
Publication
Year
2021

Author / Researchers
Name : Dewi Komala Sari
Study Name : Management
Expertise
  • Manajemen
  • Management
  • Economic