Indonesian Journal of Innovation Studies 16, 10.21070/ijins. v16i. 556-10?…, 2021
The Effect of Experiential Marketing and Brand Image on Purchase Decisions Through Word of Mouth as Intervening Variables
A Fatchiyah, RA Sukmono
Article Info | ABSTRACT |
Type Document Publication |
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Year 2021 |
Author / Researchers
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Name | : Rita Ambarwati Sukmono |
Study Name | : Manajemen | |
Expertise |
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