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Asia-Pasific Management and Business Application 2 (3), 2014

The Role of Multichannel Marketing in Customer Retention and Loyalty: Study in Emerald Bank Customer in Indonesia

RA Sukmono


Article Info ABSTRACT
Type Document
Publication
Year
2014

Author / Researchers
Name : Rita Ambarwati Sukmono
Study Name : Manajemen
Expertise
  • Management
  • Operational Management
  • Strategic Management